5 things you need to know about new music streaming app

The firm said it will offer local and worldwide music to potential users in India with an option to upgrade the service to Spotify Premium for Rs 119 per month.

You can visit Spotify's site, or download its iOS or Android app to subscribe to the service.

He also pointed to the rising number of independent artists in the country, and said Spotify could provide a platform to bring fans and artists together in-app and offline.

"India has an incredibly rich music culture and to best serve this market, we're launching a custom-built experience". To make it appealing for the local users, Spotify has built some exclusive features for India. The streaming giant's current war with Warner Music Group may just be a small insight into future clashes regarding licensing and revenue shares, but the odds have now turned in Spotify's favour. There's a student verification process in place through SheerID which will corroborate the student's status, following which they will be able to get over 50% discount for Spotify Premium. Apple charges Rs 120/month for its services in India, while Jio Saavn charges Rs 120 for its Lite version and Rs 250 for the Pro version. It can be used to play music in the auto, on TV, voice and Wi-Fi speaker along with integrations with Google Maps, Tinder and Instagram, among others. Another global player is Amazon Prime Music which comes bundled through Prime membership.

A video Spotify created for the India launch includes shout-outs from Indian artists including Armaan Malik, Neha Kakkar, Amit Trivedi, Salim Sulaiman, Anirudh, Badshah, Vishal Shekhar and Jonita Gandhi as well as global music stars Katy Perry, BTS, Selena Gomez, The Chainsmokers and Zedd. Warner Music had filed an injunction to prevent the Swedish firm from offering songs from its roster of songwriters in the country.




If you are planning to join the platform, here are five interesting things you need to know about Spotify's India launch.

"All other major labels and publishers have already agreed on economics and to license their music, and Spotify has also entered into a licence with the local collecting society, while WCM remains the lone hold-out needed for a Spotify launch in India", the spokesperson added.

Spotify's India launch follows the company's recent expansion across MENA and South East Asia, bringing the total number of Spotify markets to 79 with 207m users, including 96m subscribers, globally. However, it has licencing agreements with Universal and Sony in place.

Spotify said it has redesigned the music experience for India with exclusive features like multi-language music recommendations and city playlists that list out trending music in various cities. Spotify also doesn't offer top-up plans in the US.

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